Hexagon Cup teams up with LAPI and Playtomic to launch new amateur players’ experience

The Hexagon Cup has joined forces with the International Amateur Padel League (LAPI) and Playtomic to launch the Road to Hexagon, a new team-based league for amateur players.

The winners of the new competition will be given the chance to experience the Hexagon Cup alongside the annual tournament’s professional players, beginning with the next edition, taking pace in 2026.

The Hexagon Cup said the initiative “seeks to transform the amateur players’ experience and bring them closer to the professional universe than ever before.”

It said the league “will allow players to compete on equal terms and dream of a prize that goes far beyond a trophy: to be part of the backstage of the Hexagon Cup, live with the teams, train on the same courts and share moments with the best in the world.”

It added: “The objective of this alliance is clear: to give a new value to amateur padel, turning thousands of players into protagonists of a bigger story.

"Padel needs bridges between grassroots players and the elite, and this alliance makes it possible. We want amateur players to feel that they are part of something big. Road to Hexagon is their way to the top.”

The Road to Hexagon will be an international league and is scheduled to start in countries including the UK and South Africa. More details about the tournament and the experience on offer for the winners at the next edition of the Hexagon Cup will be announced in the coming weeks. 

Astrid Thams, commercial managing director of the Hexagon Cup, said: "We want fans not only to see the show, but to experience it from the inside, bringing them closer to the great stars of world padel and the owners of the teams. Road to Hexagon is born with that spirit: to make padel a more accessible, exciting and participative sport for everyone.”

‍‍Borja Alcalde, director of the LAPI League, said: "For the LAPI League, the union of these three parties represents a key move for the three pillars we are pursuing on our path to the professionalisation of amateur padel: internationalisation, expansion and experience. The latter is what makes the LAPI League a unique project, taking padel much further than just sport.”

Pedro Clavería, co-founder of Playtomic, added: "This alliance reflects our commitment to making padel an increasingly fun and accessible experience. Connecting the amateur player with an elite competition like the Hexagon Cup not only inspires, but also reinforces our purpose: to allow padel tennis to be experienced at all levels and all over the world.”

Not yet a PBM subscriber? Sign up here for exclusive weekly insights into the padel industry, delivered directly to your inbox

For more insight and discussion, follow us on LinkedIn and join the conversation